What brings value to your photo?

What brings value to your image photography bubble diagram

When we think of great photographer such as Ansel Adams (1902-1984), we wonder, what makes his photos great and lasting. Even today, his photos have stood the test of time with some of his well-known masterpieces of Yosemite National Park since 1958 in black and white.

How can we as a photographer bring value to our photos? Every time when we shoot, are we aware of the motives and intent behind our photography. Or “The Why” question that we don’t often have an answer to. When someone ask, why do you shoot photography? Often the answer would be “Well, I shoot because I enjoy it” or “I like taking beautiful picture”. A simply search on google would show tons and thousands of great images shot by various photographer, professional or amateur. These images may look great but what are the factors that determine your image is unique and single out from the rest? We all know that, as new and advanced cameras are being developed everyday, great photos can be attained just a click away.

If I’m a buyer today and is seeking to buy your photo, why should I choose your photo while there are many out there I can choose from. Personally I believe it is not only about the image that you produce, but is the “message” that you would like to convey through your photos.

I believe the crucial answer lies at the core of each individual photographer to give an answer. It is not base on which camera brand you have, but something of your core value and identity. What’s your principle and belief is telling you in your photography? Some of the questions that I’ve challenged myself nowadays are;

  • Is there a story behind?
  • What’s the inspiration that I want others to know?
  • How can others learn or be educated from my photo?
  • Is it to bring awareness? How? in environment, society or wildlife
  • What motivates me to shoot?
  • What can I give beside the image itself?

In short, I would like to put it in few word; “The value of an image lies in the eyes of the creator”. Every time when we looks into a photograph, it is actually reflecting on the photographer, the person and the pursues of his/her heart. These are the real hidden jewels that is the key to make your photo distinctive from the rest. Because it is yours and yours alone, there is no another you, only you can create that kind masterpieces.


Paul Chong is a landscape fine art photographer base in Shanghai, China. He is dedicated to capture the beauty of nature scenery in which he also creates colorful fine art photograph for sale in various format and sizes, featuring museum archival quality fine print. Some of his work can be seen published in various magazine, website, event brochure and flyer.

He owned a collection of magnificent artwork which can be seen by visiting his online gallery at www.paulchong.photoshelter.com

Copyright © 2012, Paul Chong Photography, All rights reserved.

Email: paulchongphotography@yahoo.com

China Contact: +86 1376 4064 081 (GMT +8 hours)

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